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Each type of IP right serves a distinct protective function: patents protect the functionality and technical innovation of a product, trade marks protect branding, and copyright protects creative works. Design rights, on the other hand, protect the visual appearance and aesthetics of a product. These rights cover the whole or part of a product, encompassing features like shape, texture, materials, lines, and surface decoration. For software-based products, design rights can cover, for example, graphical user interfaces, animations, and configurations.
Our expert team of patent and trade mark attorneys has extensive experience supporting our clients with design rights in the UK and the European Union, and in other required jurisdictions, making full use of the protections available under the respective legal frameworks.